J500 Media and the Environment


About Me: Beth Davis by bethd
June 9, 2009, 10:02 pm
Filed under: J840 Week 1 | Tags: ,

The pursuit of environmentalism and sustainability is very relevant to my work. I work with agricultural companies, and the topic of sustainable agriculture and fertilizer run-off is of more concern today than ever before. Input costs are higher and regulations are tightening; the agriculture industry is desperate to meet increasing demands for food and preserve the environment, while still maintaining profitability. Advances in fertilizer additives that reduce run-off and leaching, no-till crop production and other conservative farming practices are growing in popularity—but the industry still needs to adapt further.

My professional portfolio includes an array of corporate communications experiences including not-for-profit, for profit, B-to-B, B-to-C, domestic and international organizations.   For the past year I’ve been working for Osborn & Barr, an integrated marketing communications firm. My current clients include USDA and American Farm Bureau Federation.

Prior to joining O&B, I worked in an internal communications role at Sprint-Nextel Corporation where I led in formulating corporate-wide messages to convey key initiatives and corporate responsibility efforts to internal and vendor audiences. 

Before working for Sprint, I was a member of the public relations and marketing team at Truman Medical Centers in Kansas City, Mo., where I was accountable for media relations, web content, internal communications, brand management, market research and business development for the 30,000-employee healthcare network.   

I received a bachelor’s degree from Washburn University, and I was raised on an Angus ranch in southeast Kansas where her father owns and operates the local grain elevator.

 

Beth Davis

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